The Unified Communications and Collaboration (UCC) market is booming. Businesses are faced with the challenges of the modern workforce and adapt to changing expectations from both a hardware, and cloud front. However, one size does not fit all when it comes to UCC, and that the sum of its parts is vaster than we realise.
By their very nature, UCC solutions are multi-solution affairs - with the platform, hardware, software and services to consider along with how these integrate with the Modern Workplace. Finding its way into the cloud ecosystem, UCC solutions provide the bridge between the knowledge that businesses seldom have in-house to specify an end-to-end UCC solution, and the upsell opportunity for building on existing and UCC-based portfolios; this is where the opportunity lies for resellers.
In this article, we'll look how you can make the most of what UCC has to offer, and not miss a beat on the ways It can bolster your modern workplace.
What's driving the demand for UCC in the modern workplace?
Every business will have its specific goals. Some are looking to achieve big-picture objectives such as improving the customer experience and the need to improve communication and collaboration in order to achieve this. Others will be on a digital transformation journey and looking to move on from yesteryear's technology and ways of working to Integrate better with the cloud enablement they've previously become Invested.
Migrating to a single platform can certainly reduce the number of apps in use, thereby reducing IT complexity, licencing costs and centralising the ways. In fact, UCC is the answer to many of today's challenges, with the power of a unified platform and simple interface providing numerous benefits for businesses, whether they're dipping their toes into cloud solutions, primarily focused on traditional software or looking to divert from selling hardware.
Enabling the new era of teamwork
Working in teams is fast becoming the way that work gets done. Today's teams are more likely to be geographically distant or made up of people from outside the organisation - clients, suppliers, vendors and partners. UCC enables everyone to work together in a unified environment on their device of choice. With video conferencing and screen sharing tools such as Microsoft Teams and Zoom transforming meetings and putting everyone on the same page, decisions can be made faster and projects completed sooner - vital when time to market matters. In fact, Aragon Research predicts that by 2025, team collaboration will be the primary way that people collaborate and communicate¹. Businesses need to be prepared.
Capitalise on a growing market
With UCC offering such a range benefits, it's no surprise that this is a growing market. Unified platforms are projected to register excellent growth, with a CAGR of over 10% between 2019 and 2025. This means the unified communications and collaboration market is poised to rise from USD 32 billion in 2018 to around USD 60 billion by 2025⁴. There's excellent potential for resellers who get into the UCC market at this point.
Your partner in UCC solutions
UCC opportunities come in all shapes and sizes. For some businesses, it'll be building on the platforms they are already using (such as Microsoft) to achieve a fully-fledged UCC solution. By contrast, you might have a customer that needs help with the entire UCC solution - platform and hardware, right through to installation. The good news - as one of our partners, you don't have to be a UCC expert to sell UCC solutions. You can tap into Ingram Micro's expertise to make the most of every opportunity.
The people in the know
Seeing the huge potential in UCC, we refreshed and expanded our Unified Communications & Collaboration (UCC) business unit earlier this year. We have a team of over 100 dedicated specialists, ready to advise and support you with creating the right solution for each of your customers. We offer a mix of traditional and born-in-the-cloud vendors, giving you access to the widest range of options across products and services. In addition, we also have solution architects who can visit a customer's premises with our resellers and specify everything, right down to cables and mounts. We can even take care of installation.
Services that expand your capabilities
In addition to our experts, Ingram Micro also offers a growing list of value-added services, such as financing. This could be especially helpful in closing an opportunity as we make UCC solutions affordable for your customers. With all angles covered - platforms, hardware, software and services - our resellers are empowered to seek out all UCC opportunities with the confidence that they can fulfil any request.
To find out more about the Modern Workplace and UCC solutions from Ingram Micro, and how you can work with Ingram Micro to grow your UCC roster, get in touch with our expert team at 0371 973 3060 or email at UCC@Ingrammicro.co.uk.