The digital world as you know it is changing. The on-premises licensing business is in decline, and the subscription economy is here to stay.
Vendors see this and are trying to transform their businesses into a software-as-a-service (SaaS) model. In fact, according to Gartner, all new vendors and 80% of traditional vendors will offer subscription-based business models by 2020.
But it will take time for traditional vendors to move their entire catalog to the cloud—valuable time resellers don’t want to lose. The good news? You can start transforming your business to enter the subscription economy now.
The problem with not changing
We know what you’re thinking: Why do I need to transform my business? I’m still profitable.
The fact of the matter is your customers’ preferences are changing. They know about cloud and understand its benefits. This is how they want to consume products. And if you don’t offer them the right solutions, they’ll seek out a competitor who provides what they’re looking for.
We understand making this transformation is no easy task. But moving into the subscription economy with cloud solutions is no longer just a luxury— it is critical to your business. By making the shift, you can eliminate some major roadblocks that will hold you back from future success.
Keeping pace with cloud
Currently, many resellers still rely on swivel chair motions, which are outdated and waste valuable resources. By cutting out these manual processes, you can automate and streamline your day-to-day operations while increasing your profitability by accelerating your delivery.
These manual processes also slow down your time to market. Deploying a new solution traditionally takes weeks. Now, with cloud, it can be done in minutes. As the world moves toward the instantaneous consumption of products and services, it’s quickly becoming what customers expect. As a result, every business will have to adapt to ensure they’re on parity with the expectations of their cloud-savvy customers.
These drawbacks will make it more difficult for resellers to retain customers and acquire new ones. According to Forbes, “connected customers are educating themselves to ensure they get the best experience possible and to avoid a negative encounter.” This means potential prospects know what they’re looking for before they have any interaction with you. If they don’t think you offer the experience they’re looking for, they’ll continue their search to find someone that does.
Their search won’t be difficult. Traditional vendors are slowly transforming their businesses into a SaaS model, and new vendors are entering the market with SaaS products. Anyone who doesn’t offer SaaS products is going to risk losing customers to these modern vendors, including resellers who have yet to transform their own business.
Instant Cloud Solutions
A deep ravine separates the old, on-premises licensing business from the new SaaS world that everyone wants to be in. Crossing this ravine requires a costly investment that many don’t want to make. However, what if you could bridge this gap quickly without the high costs?
Instant Cloud Solutions offer a faster and simpler path to purchasing, deploying and provisioning traditional software without the headaches of on-premises implementation and ongoing maintenance. Resellers are provided with pre-architected, vetted cloud-agnostic (on Azure or AWS) solutions to deliver to customers without any of the cost or burden of defining, building and deploying these solutions.
With Instant Cloud Solutions, you’ll be able to diversify your offerings with a growing portfolio of prebuilt cloud software solutions. You can also simplify the selection and the installation of cloud software solutions while eliminating the need to maintain underlying data center infrastructure.
It’s as simple as plug and play. With Instant Cloud Solutions, you have an easy path to modernize your business. For more information on Instant Cloud Solutions, contact us today at firstname.lastname@example.org.