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Dec 12

2017

Cross-selling adds value to your customer relationships and to your bottom line

Cross-selling adds value to your customer relationships and to your bottom line

Extend the season of giving – and getting – with holiday promotions

Providing more value to your existing customers solidifies your relationships – building trust along with additional revenues. An excellent way to deliver that value is by promoting products that complement the business solutions your customers already rely on. Some call it cross-selling, but we like to think of it as smart selling.

To be effective, cross-selling efforts need to be relevant. Just like it’s easier (and smarter) to sell Santa hats in December than it is in July, it’s easier to sell your customers solutions that work seamlessly with those they already rely on – solutions that build additional value for their businesses. With this in mind, we’re always looking at ways to arm our partners with the best tools to help them deliver additional value to their customers.

So, to help kick start your smart selling efforts, Ingram Micro Cloud is offering a 5% discount on DocuSign, Dropbox Business and/or Symantec Endpoint Protection Cloud for Devices with a qualifying Office 365 plan (new or existing). Keep the discount for your business, or pass it along to your customers – it’s your choice. All you have to do is log on to Cloud Marketplace and follow a few simple steps. If a customer already has a qualified Office 365 plan, you can still claim the discount. However, you’ll need to place the order through the Reseller Control Panel (RCP).

The promotion applies to purchases made through March 31, 2018, and the discount is valid for a full 12 months. Give your customers the business solutions they need and get a little something for yourself, too. It’s better than an ugly holiday sweater and will definitely make you look good.

To learn more about the promotion, click here. Or join us for a festive webinar on Thursday, December 14, to get more details and hear about messaging best practices directly from our partner experts.

About Author

Locke Truong

Locke Truong
Global Cloud Product Marketing, Ingram Micro

Locke Truong is part of Ingram Micro Cloud product marketing team and is responsible for go-to-market strategy for key products and services. In addition, he is leading global initiatives across digital transformation and cross-selling. Truong joined Ingram Micro in September 2017 as a seasoned digital and product marketer. Prior to Ingram Micro, he led go-to-market strategy for enterprise cloud solutions for HCM and ERP at Sage Software. He also held previous roles within product marketing at OpenX for two years and at Yahoo! for 10 years. Truong is an avid writer and has contributed to insightful articles and content for company blogs.

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